Kwimeko yokuthengisa ekhuphisanayo yanamhlanje, kubalulekile kumashishini ukufumana iindlela ezintsha zokunxibelelana nabathengi kunye nokuqhuba intengiso.Iimpawu zedijithali zangaphandlesisixhobo esinamandla esisiya sithandwa kakhulu kushishino lokuthengisa.Ngokusebenzisa amandla ophawu lwedijithali, abathengisi banokudala amava okuthenga abandakanyekayo kunye nokuntywila kubathengi.Kule post yebhlog, siza kuxoxa ngeendlela ezisi-8 ezisebenzayo zokwandisa imiqondiso yedijithali yangaphandle kwiivenkile zokuthengisa ukunyusa ukugcwala kweenyawo kunye nokunyusa intengiso.
1. Bandakanya abathengi abanomxholo oguqukayo
Ngophawu lwedijithali lwangaphandle, abathengisi banokubamba ingqwalasela yabadlulayo ngomxholo oguqukayo kunye nokunxibelelana.Ngokubonisa ukubonwa kwamehlo, ukukhushulwa, kunye nolwazi malunga neemveliso kunye neenkonzo, abathengisi banokubandakanya ngokufanelekileyo abaphulaphuli abajolise kubo kwaye babahende kwiivenkile zabo.
2. Phucula amava evenkileni
Ngokudibanisa imiqondiso yedijithali kunye nommandla wevenkile, abathengisi banokwenza amava okuthenga antywilayo kunye nokuzonwabisa kubathengi.Umzekelo, abathengisi banokusebenzisa imiqondiso yedijithali ukubonelela ngeemephu ezisebenzisanayo, ulwazi lwemveliso kunye neengcebiso ezenzelwe wena ukomeleza amava okuthenga ngokubanzi.
3. Qhuba ukuthenga into ongayilindelanga
Iimpawu zedijithali zangaphandle zinokubekwa ngobuchule ngaphandle kweevenkile ukukhuthaza izibonelelo ezikhethekileyo, izaphulelo, kunye nonikezelo lwexesha elincinci.Ngokubonisa umxholo onyanzelisayo, abathengisi banokuphembelela ukuthengwa okunganyanzelekanga kunye nokunyusa intengiso yevenkile.
4. Ukwandisa ulwazi lophawu
Ngokusebenzisa imiqondiso yedijithali yangaphandle, abathengisi banokukhuthaza ngokufanelekileyo uphawu lwabo kwaye benze umfanekiso okhumbulekayo kunye nefuthe kuluntu lwasekuhlaleni.Ngokubonisa umxholo ophawulweyo kunye nemiyalezo, abathengisi banokuphucula ulwazi lophawu kunye nokunyaniseka phakathi kwabaphulaphuli abajolise kubo.
5. Bonisa ubungqina bentlalontle
Ngokusebenzisa imiqondiso yedijithali ukubonisa ubungqina babathengi, ukuphononongwa, kunye nemiyalezo yemidiya yoluntu, abathengisi banokwakha ukuthembeka kunye nokuthembeka kunye nabaphulaphuli abajoliswe kubo.Ukubonisa ubungqina bezentlalo kunokunceda ukuqinisekisa abathengi abanokubakho kunye nefuthe kwizigqibo zabo zokuthenga.
6. Ukwandisa ukunyuswa kwamaxesha onyaka
Ukusuka kwiintengiso zeeholide ukuya kwiintengiso zonyaka, imiqondiso yedijithali yangaphandle inika abathengisi iqonga eliguquguqukayo lokukhuthaza imicimbi yamaxesha kunye nokuqhuba ukuthengisa.Ngokwenza umxholo obukekayo kunye nexesha elifanelekileyo, abathengisi banokwenza imali ngokufanelekileyo kwiindlela zonyaka kunye nokunyusa ingeniso.
7. Yenza amava omnichannel angenamthungo
Nge-software ye-digital signage, abathengisi banokwenza ivenkile yokuthengisa edibeneyo apho i-digital signage, i-POS, iifowuni eziphathwayo kunye ne-kiosks zihlanganiswe ngokufanelekileyo.Le ndlela ye-omnichannel ivumela abathengisi ukuba banikeze amava angaguqukiyo kunye nawenzelwe umntu kuzo zonke iindawo zokuchukumisa abathengi, ekugqibeleni baqhube ukunyaniseka kwabathengi kunye nokuphinda ishishini.
8. Hlalutya kunye nokwandisa ukusebenza
Enye yeenzuzo eziphambili zeempawu zedijithali zangaphandle kukukwazi ukuhlalutya kunye nokulinganisa ukusebenza kwephulo ngexesha langempela.Abathengisi banokunyusa izicwangciso zeempawu zedijithali zempembelelo ephezulu ngokusetyenziswa kwedatha kunye nohlalutyo lokufumana ulwazi malunga nokuziphatha kwabathengi, ukusebenza kwephulo, kunye ne-ROI.
Isishwankathelo, imiqondiso yedijithali yangaphandle inika abathengisi ithuba elinamandla lokuphucula amava omthengi, ukwandisa ukuhamba kweenyawo kunye nokunyusa ukuthengisa.Ngokusebenzisa amandla eempawu zedijithali, abathengisi banokudala amava okuthenga abandakanyekayo kunye nokuntywila, bakhuthaze uphawu lwabo kwaye benze imali kwiindlela zonyaka.NgeScreenage digital signage software kunye nesicwangciso, abathengisi banokusebenzisa ngokufanelekileyo imiqondiso yedijithali yangaphandle ukufezekisa iinjongo zabo zoshishino kwaye bahlale bephambi kwegophe kumhlaba wokuthengisa okhuphisanayo wanamhlanje.
Yamkela ikamva lokubonwayounxibelelwano kunye Screenagekwaye babone amandla enguqu abawanikezelayo.
Ixesha lokuposa: Jan-16-2024
