Kwihlabathi lentengiso, uguquko lwenzeka.Ukunyuka kwemiqondiso yedijithali ngaphandle kwekhaya (eyaziwa njengeDOOH) iguqula imithetho yomdlalo kubathengisi kunye nabathengi.Njengomvelisi okhokelayo weempawu zedijithali, i-Screenage iphambili kolu tshintsho.
Imarike yentengiso yedijithali yehlabathi jikelele (DOOH) okwangoku ixabisa i-US$18.98 yebhiliyoni ngo-2021 kwaye kulindeleke ukuba ifikelele kwi-US$57.93 yebhiliyoni ngo-2030. Oku kukhula okubonakalayo kuqaqambisa ukubaluleka okukhulayo kwemiqondiso yedijithali yangaphandle kwilizwe leentengiso .Intengiso.
Yintoni kanye kanye i-DOOH?Kutheni iye yaba sisixhobo esinamandla nesisebenzayo kubathengisi?I-DOOH ibhekisa kuyo nayiphi na imidiya yedijithali eboniswa kwiindawo zikawonke-wonke, ezinje ngeebhilibhodi, iinkqubo zothutho kunye nefenitshala yesitrato.Ngokungafaniyo neefomathi zentengiso zemveli ezifana neebhodi ezishicilelweyo okanye ezimileyo, i-DOOH ibonelela ngomxholo oguqukayo kunye nonxibelelanayo othimba ingqalelo yabaphulaphuli abaninzi.
Enye yeenzuzo eziphambili ze-DOOH kukukwazi ukuhambisa umxholo ojoliswe kuwo, ofanelekileyo kubathengi.Ngokusebenzisa itekhnoloji efana ne-geo-thargeting kunye nohlalutyo lwabaphulaphuli, abathengisi banokulungelelanisa imiyalezo yabo kwindawo ethile kunye nenani labantu, beqinisekisa ukuba iintengiso zabo zihambelana nabaphulaphuli abafanelekileyo.Eli nqanaba lokuchaneka kunye nelomntu litshintsha umdlalo kubathengisi, okubavumela ukuba bandise impembelelo yamaphulo abo.
Ukongeza kwizakhono zokujolisa, i-DOOH inikezela ngokuguquguquka okungalinganiyo kunye nokulungelelanisa.Ngokukwazi ukuhlaziya umxholo ngexesha langempela, abathengisi banokuphendula kwiziganeko zangoku kunye neendlela, ukuqinisekisa ukuba imiyalezo yabo ihlala ifike ngexesha kwaye ifanelekile.Olu hlobo lwe-agility luxabiseke ngakumbi kwihlabathi lanamhlanje elikhawulezayo, elihlala litshintsha, apho ukukwazi ukuhlala kufanelekile kwaye ngaphambi kwegophe kubaluleke kakhulu kwimpumelelo.
Njengomvelisi okhokelayo weempawu zedijithali, i-Screenage izinikele ekuqhubeni izinto ezintsha kunye nokugqwesa kwintsimi ye-DOOH.Ngoluhlu olubanzi lweemveliso kunye nezisombululo, iScreenage yenza ukuba abakhangisi benze amava amangalisayo kunye neempembelelo zeempawu zedijithali ezibandakanya abaphulaphuli babo.
Ukususela kwiziboniso ze-LCD eziphezulu kwi-hardware eguquguqukayo kunye ne-customizable hardware, iimveliso ze-Screenage zenzelwe ukuhlangabezana neemfuno ezahlukeneyo zeshishini le-DOOH.Nokuba lufakelo olukhulu lwangaphandle okanye isiboniso sangaphakathi esihlangeneyo, iScreenage inobuchwephesha kunye nezixhobo zokuguqula nawuphi na umbono ube yinyani.
Ukongeza, iScreenage izimisele ukuhlala phambili kwinkqubela phambili yetekhnoloji kwishishini leempawu zedijithali.Ngokuhlala utyalo-mali kuphando kunye nophuhliso, i-Screenage iqinisekisa ukuba iimveliso zayo zixhotyiswe ngeempawu zamva nje kunye nokusebenza, ukuvumela abakhangisi ukuba batyhale imida yokuyila kunye nokutsha kumaphulo abo.
Isishwankathelo, ukukhula kwemithombo yeendaba yedijithali ngaphandle kwekhaya kunika ithuba elinomdla kubathengisi ukuba bafikelele kwaye babandakanyeke nabaphulaphuli ngeendlela ezintsha nezinempembelelo.Ngokukwazi kwayo ukuhambisa umxholo ojoliswe kuwo, oguquguqukayo noguquguqukayo, i-DOOH ichaza kwakhona into enokwenzeka kwiintengiso zangaphandle.
Njengomenzi weempawu zedijithali othembekileyo, i-Screenage ilungele ukukhokela le revolution, ukubonelela abakhangisi ngezixhobo kunye nezixhobo abazidingayo ukuze benze imikhankaso yentengiso ekhumbulekayo kunye nesebenzayo yangaphandle.Ngemarike yehlabathi ye-DOOH ekulindeleke ukuba inyuke iye kubude obutsha, ngoku lixesha lokuba abathengisi basebenzise amandla eempawu zedijithali zangaphandle kwaye bathathe imiyalezo yabo ukuya kwinqanaba elilandelayo.
Yamkela ikamva lokubonwayounxibelelwano kunye Screenagekwaye babone amandla enguqu abawanikezelayo.
Ixesha lokuposa: Jan-10-2024
